If you use it right, Twitter could be the perfect home for you and your brand. However, bore them, and they will simply write you off and not pay any more attention. They will usually go through your whole profile, since Tweets are so easily consumable in their bite-sized form. If your tweets capture your audience's attention, they will keep coming back for more. This kind of microblogging could be your greatest asset, or your greatest failure - depending on how you leverage it. ![]() If your posts aren't falling under those guidelines, you'll get buried under the endless avalanche of new tweets.Īlong with plain word tweets, you can also post pictures, gifs and videos, but the character limit remains at 280. ![]() They want something that's to the point and punchy. ![]() This means that people aren't coming to Twitter looking for something deep for them to chew on and think about for a long time. ![]() While most sites don't set time or character limits for posts on their platforms, Twitter has a strict 280 character rule. Compared to other social media platforms, Twitter is one of the most competitive environments brands can find themselves in.
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